Wix will let you build an entire website using only AI prompts

Wix has a template-based website builder announced Soon, it’ll let you build entire websites by typing in details in a box and answering a few follow-up questions. Everything, from the design to the text and images, will be automatically generated for you, and from the look of things, it’ll be insanely fast.

In the past, companies like Wix and WordPress.com have let you build websites using templates that you can tweak however you like. But Wix says its new AI Site Generator feature goes beyond templates and uses AI and algorithms to create a “unique” website.

For the time being, the company uses a mix of ChatGPT and its own tools to accomplish all of this. ChatGPT will handle the text generation, with the company’s own AI models doing the rest. If Wix’s new AI site generator works well enough, it could make website building more accessible than ever.

A video demos the new feature, starting with “Wix AI” asking what the website would be for. Users write that they want a fitness site and give some details about what they offer. The chatbot then asks if it should take into account any other details and in the final step, shows some sample photos of fitness trainers and asks the user to choose the one that “most closely matches your desired outcome in terms of style and feel”. represents well.” User chooses one and then clicks on “Generate Site”.

After that, lots of flashy graphics show it’s building the site, and it appears to be done within a few seconds. (The video looks a bit sped up at this point, but it’s hard to say for sure.) For example, to edit, a prompt window opens to ask the user questions about alternate layouts and styles, and then the given Selects from the options.

The resulting website is impressive. it’s probably a Little Normal, but it’s far more professional-looking than anything I’ve built using WordPress or Squarespace, and it’s in a whole different world to what you could have built with Wix 10 years ago. It has fancy overlaying scrolling animations and graphics, image cutouts and more – all the things you’d expect from today’s fancy, bloated websites.

What isn’t clear, and I hope the company can elaborate on this soon, is how much direct control you’ll get over things. It looks like you can enter custom text and upload your own images, but nothing in the video convinces me that you can create a site that doesn’t look quite the way it is Made with templates. Plus, while the copy created by Wix’s AI looks good on this fictional website, we already know that chatbots have trouble with the truth, so it’s hard to know how hard it will be to make sure the details match your own site. But are correct.

My final query is this: AI companies are increasingly being targeted in copyright infringement lawsuits, who is responsible if someone sues over a Wix AI-generated portion of your site? It looks like the content created by Wix’s “Artificial Design Intelligence (ADI)” will be the company’s burden. one page Stating that “Wix ADI-generated content, content provided by Wix is ​​subject to copyright and other intellectual property rights under local and international law.” But there is no mention of ChatGPT. Does Wix consider ChatGPT-generated text to be under the same copyright?

Overall, it looks like a pretty incredible tool that will make building a website easier than the often cluttered, cluttered interfaces that most website builders offer nowadays. Will Wix’s New AI Site Generator Be Used To Fill The Web With Junk? Oh, maybe. But it also has the potential to help small businesses and entrepreneurs get a more professional foot forward than they might otherwise, with favorable pricing.