Clue secures record female investor participation

Clue, the female-founded, female-led, period tracker and reproductive health companion, announced that it has achieved record female investor participation in its crowdfunding campaign conducted through Crowdcube.

The crowdfund reached its goal ahead of schedule on 3 May.

• To date, 86% of investors in the Clue community are women, versus an average of 20% for campaigns on Crowdcube
• 84% are under the age of 40
• Investors from across the UK and EU investing as little as €10 or as much as €100,000, becoming part owners of the business
• Over 4,950 investors participating – the largest number of any fundraising on Crowdcube in 2023
• Crowdcube investors receive the same terms as institutional investors

Balderton Capital and Union Square Ventures are leading the funding round with institutional funding of €7 million. Additional community fundraising was aimed at €1 million.

Clue co-CEO Carrie Walter said: “Clue is backed by some of the world’s leading investors, who understand that there is a huge opportunity to empower women with the knowledge and data to take charge of their reproductive health. Our As the first menstrual and reproductive health app to invite the community to invest and become co-owners, we’re taking it a step further. We’re happy to see the response from so many women investors – people who instinctively understand the problem we’re solving and why Clue is so well-positioned to redefine access to better health and care.

Clue co-CEO Audrey Tsang said: “The record-breaking female participation in our crowdfunding reflects the impact Clue has had to date, and how our users – and the wider female population – see the potential of the company. This campaign is one of our most important brings stakeholders – our community – even closer to our product development. And given that women investors often have less access to investment opportunities, we look forward to attracting more women investors to share in Clue’s future success. Excited to attract.”