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(Press release – Stockholm, Sweden, June 7, 2023)
BLK to Integrate ChromaWay Blockchain Capabilities into DNM, Pioneering Connected Fashion, and Inspiring Responsible Industry Practices
Stockholm headquartered blockchain technology company chromeway TODAY reveals acquisition of iconic Swedish-American fashion brand blk dnm,
The acquisition aligns with BLK DNM’s recent relaunch as a modern, community-driven fashion house. This marks Chromaway’s first acquisition of an established company aimed at implementing real-world decentralization: that is, creating positive behavioral change, fairer access and greater control by users within traditional industries.
- ChromaWay’s blockchain capabilities will be integrated into BLK DNM’s strategy and products, marking the first meaningful use of the technology in fashion.
- In pioneering ‘connected fashion’, BLK DNM will seek to inspire more responsible behaviors in the industry.
- First tech innovations to be announced ahead of BLK DNM’s F/W 2023 collection reveal
The first innovations to be revealed at BLK DNM’s F/W 2023:
ChromaWay’s blockchain capabilities will be integrated into both BLK DNM’s brand and products in a revolutionary way. As a result BLK DNM will become a pioneer of ‘connected fashion’ – the use of technology to create community and responsibility within fashion – ushering in the first significant use of blockchain technology in an industry yet to be meaningfully impacted by Web 3 technologies.
BLK DNM will unveil the first tranche of technological innovations built on Chromaway’s ‘Chromia’ relational blockchain in the coming weeks. This will include software- and hardware-based innovations built into BLK DNM’s F/W 2023 collection, which will be based on the ethical and communal concept of ‘connected fashion’.
Henrik Hjelte, CEO and co-founder of Chromaway, commented: “BLK DNM is a brand with an ethical mission and decentralization at its soul – it is already something of a borderless community. It is our mission to transform the fashion industry through innovation. It was a natural fit for the aspirations. The impending tech rollout of BLK DNM will illustrate the power of our blockchain capabilities to create real behavioral change in an industry that has yet to embrace progress and control its problematic environmental impact. Struggling.
Tony Collin, CEO of BLK DNM, commented: “Our industry must start to look towards innovation: the environmental impact of fast fashion is completely unacceptable, and at the same time, as the world becomes more digitised, the community The concept is changing. That’s why it’s so exciting to have BLK DNM join ChromaWay. The potential for this technology to drive real change in fashion is clear, but no one in the industry is using it in a meaningful way. Together, BLK DNM and ChromaWay are creating something truly unique and groundbreaking. We will be able to reveal the first innovations very soon.”
about chromeway
ChromaWay is an industry leader in blockchain technology and specializes in building and deploying cutting-edge, scalable blockchain solutions for businesses and governments. The company, founded in 2014 and headquartered in Stockholm, Sweden, has been at the forefront of the widespread adoption of blockchain technology. Its flagship product, the relational blockchain Chromia, enables developers to build decentralized applications (DApps) with a relational database model that offers unprecedented scalability and flexibility.
About BLK DNM
BLK DNM is a Swedish-American fashion brand that specializes in timeless tailoring, leather and denim of exceptional quality. Relaunching in 2023 as an entry-luxury fashion house under the leadership of new creative director Jesse Heuvelink, BLK DNM’s focus on enduring craftsmanship and aesthetic timelessness will continue to inspire customers to love and cherish each item for decades and generations. Encourages storage.
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(Press release – Stockholm, Sweden, June 7, 2023)
BLK to Integrate ChromaWay Blockchain Capabilities into DNM, Pioneering Connected Fashion, and Inspiring Responsible Industry Practices
Stockholm headquartered blockchain technology company chromeway TODAY reveals acquisition of iconic Swedish-American fashion brand blk dnm,
The acquisition aligns with BLK DNM’s recent relaunch as a modern, community-driven fashion house. This marks Chromaway’s first acquisition of an established company aimed at implementing real-world decentralization: that is, creating positive behavioral change, fairer access and greater control by users within traditional industries.
- ChromaWay’s blockchain capabilities will be integrated into BLK DNM’s strategy and products, marking the first meaningful use of the technology in fashion.
- In pioneering ‘connected fashion’, BLK DNM will seek to inspire more responsible behaviors in the industry.
- First tech innovations to be announced ahead of BLK DNM’s F/W 2023 collection reveal
The first innovations to be revealed at BLK DNM’s F/W 2023:
ChromaWay’s blockchain capabilities will be integrated into both BLK DNM’s brand and products in a revolutionary way. As a result BLK DNM will become a pioneer of ‘connected fashion’ – the use of technology to create community and responsibility within fashion – ushering in the first significant use of blockchain technology in an industry yet to be meaningfully impacted by Web 3 technologies.
BLK DNM will unveil the first tranche of technological innovations built on Chromaway’s ‘Chromia’ relational blockchain in the coming weeks. This will include software- and hardware-based innovations built into BLK DNM’s F/W 2023 collection, which will be based on the ethical and communal concept of ‘connected fashion’.
Henrik Hjelte, CEO and co-founder of Chromaway, commented: “BLK DNM is a brand with an ethical mission and decentralization at its soul – it is already something of a borderless community. It is our mission to transform the fashion industry through innovation. It was a natural fit for the aspirations. The impending tech rollout of BLK DNM will illustrate the power of our blockchain capabilities to create real behavioral change in an industry that has yet to embrace progress and control its problematic environmental impact. Struggling.
Tony Collin, CEO of BLK DNM, commented: “Our industry must start to look towards innovation: the environmental impact of fast fashion is completely unacceptable, and at the same time, as the world becomes more digitised, the community The concept is changing. That’s why it’s so exciting to have BLK DNM join ChromaWay. The potential for this technology to drive real change in fashion is clear, but no one in the industry is using it in a meaningful way. Together, BLK DNM and ChromaWay are creating something truly unique and groundbreaking. We will be able to reveal the first innovations very soon.”
about chromeway
ChromaWay is an industry leader in blockchain technology and specializes in building and deploying cutting-edge, scalable blockchain solutions for businesses and governments. The company, founded in 2014 and headquartered in Stockholm, Sweden, has been at the forefront of the widespread adoption of blockchain technology. Its flagship product, the relational blockchain Chromia, enables developers to build decentralized applications (DApps) with a relational database model that offers unprecedented scalability and flexibility.
About BLK DNM
BLK DNM is a Swedish-American fashion brand that specializes in timeless tailoring, leather and denim of exceptional quality. Relaunching in 2023 as an entry-luxury fashion house under the leadership of new creative director Jesse Heuvelink, BLK DNM’s focus on enduring craftsmanship and aesthetic timelessness will continue to inspire customers to love and cherish each item for decades and generations. Encourages storage.
Binance Free $100 (Exclusive): Use this link to register and get $100 free and 10% off on Binance Futures for the first month. (terms).
PrimeXBT SPECIAL OFFER: Use this link to register and enter the code CRYPTOPOTATO50 to receive up to $7,000 on your deposit.
