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Ferrero North America, one of the fastest growing confection makers in the US, will unveil new products and seasonal offerings, including Kinder chocolate, at the annual Sweets & Snacks Expo in Chicago. The announcements reinforce Ferrero’s focus on category growth through product innovations and expanded offerings from its powerful brands to generate excitement among retailers, industry and consumers.
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Ferrero introduces Kinder chocolate and other new products at the 2023 Sweets & Snacks Expo
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ferrero north america
May 22, 2023, 10:00 ET
PARSIPPANY, NJ, May 22, 2023 /PRNewswire/ — Ferrero North America, one of the fastest growing confection makers in the US, will reveal new products and seasonal offerings, including Kinder Chocolate, at the annual Sweets & Snacks Expo in Chicago. The announcements reinforce Ferrero’s focus on category growth through product innovations and expanded offerings from its powerful brands to generate excitement among retailers, industry and consumers.
“Over the past five years, Ferrero has launched several disruptive, top-notch innovations in the market, such as Kinder Joy, Kinder Bueno, Ferrero Rocher Tablets, as well as seasonal products that delivered incremental sales, units and profitability for the confections category Is. said Jim Klein, Chief Customer Officer, Ferrero USA. “With this year’s lineup, our customers and consumers should expect the same level of disruptive innovation that will continue to drive incremental sales and units by attracting new consumers, helping Ferrero continue to drive growth in the confection category.”
“Kinder, Tic Tac and our other iconic brands continue to excite current fans and attract new ones with smart, quality innovations,” said Catherine Bertrac, Senior Vice President Marketing Kinder and Mainstream Chocolate, Ferrero USA. “We are thrilled to bring new treats like Kinder Chocolate to the US and continue to build on our tremendous momentum.”
Other new products announced by Ferrero include:
Kinder® Chocolate Mini Friends, individually wrapped treats with classic Kinder flavors and festive seasonal graphics that are designed to share, treat and decorate. Available for the 2023 holiday and 2024 Easter seasons.
Ferrero Rocher® Golden Eggs: Layered with crunchy hazelnut pieces, refined chocolate, and an exquisite creamy filling, Ferrero Rocher Golden Eggs offer a wonderful multisensory taste experience that is sure to delight during the Easter season. Available in milk, white and dark chocolate.
Ferrero Rocher® Hollow Egg: Made with deliciously smooth milk chocolate and crunchy hazelnut pieces, the Ferrero Rocher Hollow Egg is the perfect seasonal item for gift giving during the Easter season.
Keebler® Chips Deluxe Fudge: A delicious new cookie made with sweet chocolaty chips and fudge chunks, this innovation will help you discover how Chip Deluxe Fudge blows your mind with every bite. Available nationwide this summer.
Royal Dansk® Danish Butter Cookies Carton Box: Find your favorite butter cookies year-round at select retailers near you. Enjoy the iconic pretzel, vanilla ring, coconut style and country style cookie with tea, coffee, or simply for a moment of sweet satisfaction. This product features two foil-wrapped trays to keep your cookies fresh and will be available in January 2024.
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