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Feel like an article is clickbait-y? Artifact, the AI-powered news app from the co-founders of Instagram, now has a tool that lets you feel like you can do something about it. In the latest version of the app, which is available now, you can flag articles that you think are clickbait. The feedback will be used “as a signal in ranking so that we can better prioritize useful articles over misleading articles for the community,” Artifact writes in a blog post,
To start, Artifact will monitor the most commonly reported articles and then decide what it wants to do in response. Artifact’s Kevin Systrom explains that this includes options such as reducing an article’s distribution across feeds or even modifying the title in some way to make it less misleading. ledge on email. The company is “actively experimenting with different approaches” to replace articles if needed, it “has not yet decided what is the best course of action”. “We will reach a conclusion through ongoing experiments and gathering user feedback.”
I look forward to seeing what those changes might look like in practice. If the artifact alters a title, it places the onus on the company to ensure that the title is accurate. But if a changed title is not clearly marked in some way, readers may wrongly attribute those changes to an author.
You can find the option to flag something as clickbait in the three-dot menu on an article or by pressing and holding on an article in your feed.
Artifact announced two other features on Monday. You’ll be able to save an article as an image, which can be a useful way to give something interesting to a friend who never clicks on the link you share with them. Artifact says the feature will be rolling out to Android “later this week,” and it’s already available to me on iOS.
You can also now add emoji reactions to articles: 👍, ❤️, 😂, 😮, 😢, or 😡. Those reactions appear under headings in your feed, so you can get an idea of how people are feeling about an article at a glance.









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